Archive for the ‘absurdities’ category

Cheetos “Break Bot”

August 24, 2012

– – Science fiction has long warned us that technology is a double-edged sword with the potential to be used for either great good or great evil, and we see a little bit of both emerge in the Cheetos “Break Bot” commercial.   We are witness to a scene where two nerds/geeks together with the iconic Chester have constructed a robot apparently on their lunch break to feed them Cheetos when given the command of, “Cheese me!“- -Well and good, right?  The problem is that the homemade robot bitch slaps the recipient in the face following the delivery of the Cheeto…

…being that Cheetos are delivered, however, the one inventor tells the other, “I can live with it!,” and his companion is in full agreement.  We all suffer for our arts and passions, I suppose…

Ted, the Movie…

June 19, 2012

– – Imagine your favorite plush childhood companion coming to life and maturing with you into adulthood, and you have the premise for Ted, a live action/CG movie written, directed, and produced by Seth MacFarlane of Family Guy fame.  Ted the bear is voiced by MacFarlane himself, and sounds much like his Peter Griffin character would sound like if reincarnated as a teddy bear.  Ted, however, is both outrageous and foul-mouthed; this is not a movie for the kiddies!  Ted is rated “R” for language and content.

Problems arise when the 35-year-old bear owner played by Mark Wahlberg becomes serious with his girlfriend, causing the man to have to wrestle with the consequences of his childhood wish as the bear refuses to leave his side.  The trash-talking furry is coming from Universal Pictures June 29th…

“Touchdown” Snackin’ With Sasquatch Commercial…

June 15, 2012

– – In the past,  Jack Links Beef Jerky has regaled us with commercials featuring the legendary cryptid Sasquatch (aka, “Bigfoot”) in the “Messin’ With Sasquatch” series.  A common theme of these was jerky eaters  pulling sophomoric pranks on the big guy, for which the jokers would receive well-deserved and usually physical retaliation.  They’re still making these spots, as in one where the classic “snakes in a can” prank is pulled on Sasquatch; he retaliates by throwing an enormous real snake through the window of their camper in a clear case of what goes around, comes around!

Additionally, Carmichael Lynch now has a new “Snackin’ With Sasquatch” campaign out in which the former tormentors are now making nice with Sasquatch but still getting their lumps.  In the “Touchdown” spot, Sasquatch is actually sitting on a couch in the living room of two apparently twenty-something guys who are watching the big game.  When a touchdown occurs, the two guys enthusiastically jump to their feet and give a “bro” hug to one another.  Caught up in the spirit, the towering Sasquatch grabs one of the two guys and hoists him up; too bad that the ceiling isn’t high enough to accomodate this gesture!- – Feed your wild side!

Dead Cat Helicopter?

June 9, 2012

– – Me-ouch!  Call me old fashioned, but I’m not too keen on the idea of turning a deceased cat into a mini-helicopter, finding the idea unsettling and perhaps gruesome; I like bizarre and creepy, but in a good way.   PETA likewise dislikes the notion, with a spokesman calling the postmortem transformation “…a macabre way to honor a beloved family member.”  The artist, however, sees the visual exhibit as paying tribute to his cat, who now can soar with the birds that he loved.

The male cat appropriately named Orville died following a less than positive encounter with a car about six months ago.  His Dutch artist owner taxidermied the skin, encased it in polyester, and put a propeller on each of the four outstretched paws.  A remote control device enables the cat-quadcopter to fly.  The end product has been called creepy, sick, or hilarious, depending on one’s perspective.  The Orvillecopter has been on display at an art fair in Amsterdam, although Dutch animal lovers and the Dutch animal welfare party have heavily criticized the exhibit…

…the late cat, Orville, has a brother, Wilbur, who is still alive.  Both  animals were named after the Wright brothers of aviation fame.

The Great Emancipator, and More!

June 7, 2012

– – Before there was Buffy the Vampire Slayer, there was…Abraham Lincoln, Vampire Hunter!  In one of the strangest, genre-blending movies since Cowboys & Aliens, the film to be released June 22nd will mix incidentals of the American Civil War era with the gothic.  Based on the 2010 novel of the same name and co-produced by Tim Burton, it seems that the mother of the 16th president was killed by a supernatural creature, which fuels Lincoln’s passion to crush vampires and their slave-owning helpers!  Lincoln therefore assumes a secret identity as a vampire hunter, brushing elbows during the story with a variety of historical notables, including in the book Edgar Allan Poe.

– –Ha, and you thought that history was a dead subject!- -Well, in a sense, part of it is, at least where the vampires are concerned.  The book has generally received favorable reviews, and been described as being an original vampire tale with heart, humor, and (–of course!) bite.  I’m encouraged by the fact that the vampires in the film will supposedly be presented as fierce, visceral, intense, and bloodthirsty rather than as the insipid pretty boys that they’ve recently morphed into elsewhere.  Lincoln will supposedly prove himself adept at wrestling and with an ax…and John Wilkes Booth wouldn’t have dared to take on this president in a fair fight!

FedEx’s “Enchanted Forest!”

May 22, 2012

– – The Enchanted Forest as envisioned by Psyop in a recent commercial is a wondrous place indeed, filled with sprites, smiling trees, and a variety of dancing, costumed anthropomorphic animals.  There’s even a fox, a remarkably tall and slender specimen wearing shorts and a top hat!  It’s essentially an environmental plug for FedEx clad as a fairy tale, and when those conventions are stripped away, we’re then left with electric trucks, recycled shipping materials, and lower-emission planes as FedEx’s contribution to the environment. 

The spot is 80% live action and 20% CGI at the onset, with an actual forest having been filmed in Washington state on the northern Pacific Coast.  The look is magical but not overly cartoonish, with a sing-songy soundtrack composed by a musical collective called Human which would be “perfectly at home in a 1950’s-era animated film,” according to the spot’s Senior Creative Director/Copywriter.  The animated characters are all fully CGI, and a wealth of fine detail may be seen in successive viewings of the spot, such as the fox character modestly covering himself when his outfit is taken away…

MiO “Naked Mole Rat…”

May 10, 2012

– – I, for one, prefer not to see naked mole rats, especially when they’re in an obvious state of intoxication.  Strange sights are known to appear with some regularity at the Watering Hole, however, a bar or pub frequented by anthropomorphic animals in a series of MiO Energy Drink commercials.  

In this brief segment, previously-seen Rhino and Zebra characters are discussing how convenient the small water additives are to carry anywhere when the mole rat appears, naked but with certain mole rat, err, parts tastefully pixillated out.  The mole rat slides up onto the bar, wearing a checked hat and little red sneakers, and proceeds to shake his booty.  Where does the mole rat carry his MiO, asks the Zebra…the Rhino prefers not to think about it.- -One can hardly blame him!  Other characters from previous episodes such as the Cheetah are seen in the background…

Volvo’s “Little Red”

April 30, 2012

– – I love considering the tale of Little Red Riding Hood from the wolf’s perspective, and now it would appear that in addition to cagey little girls and woodsmen with axes, the wolf also has to contend with red Volvos as well!  This commercial begins with a bright red Volvo S-60 R-Design driving down the road in a dark, scary forest!  The red Volvo’s standing in for Little Red Riding Hood, ‘ya see, and it’s moving right along to a version of “Little Red Riding Hood,” originally by Sam the Sham and the Pharaohs…wasn’t that a great song?!- –Everybody sing!!!

– -Now I feel much better!  Anyhow, the car slams on its brakes because there in the road is a real wolf, unkindly called the Big Bad Wolf in the story.  The magnificent lupine begins growling and barking at the Volvo, which in turn revs its engine to “growl” back at the wolf.  Obviously not Courage Wolf, the wolf in this commercial backs away scared.  The father driving the Volvo then asks his young daughter riding in the back seat (clad in a red hooded cape, natch!) what a wolf says, she responds by howling, and they continue driving down the road!

<Sigh>…wolves never get a fair rap…if he had called for reinforcements, they could have taken that Volvo!- – And what are the Pharaohs doing these days, anyhow?!- –*Howl!*

Sir Can-A-Lot…

April 16, 2012

– – I, for one, don’t like to discover foreign materials when I open an egg carton, and so I find it vaguely disquieting to ponder the notion of discovering a small armored knight occupying an egg compartment when one such container is opened in a Spam commercial.- -Does his rather surreal presence represent a new stage in chicken evolution?- -Do the other uncracked eggs also contain tiny armor-clad warriors, representing some kind of miniscule medieval army? –And if so, do they intend to take over and occupy my kitchen, perhaps as a prelude to an assault on my neighborhood?  One must worry about such things in this age of terrorism.–Should I seize this anachronistic warrior, and test his mettle by attempting to squeeze him to death?  Or do I hurl him down the sink garbage disposal, and hit the “on” switch?  Perhaps I should cast him into the microwave, and see if he sparks!  The legendary kitchen battle of the housewife against the title characters in the movie Gremlins comes to mind…

Actually, the character is Sir Can-A-Lot, and he has been created as a mascot for Spam in celebration of the 75th anniversary of the Hormel product.  He is here to “…rescue the world from routine meals,” and help rid you not from tiny dragons, but mealtime boredom.  Just don’t look to see him competing in Full Metal Jousting anytime soon…

“Wilfred” Returns!

April 11, 2012

– – The off-beat comedy Wilfred is returning to the FX network for another season starting June 28th.  The protagonist of the show is a depressed former lawyer, Ryan Newman, who has unsuccessfully attempted to kill himself;  following that effort, his neighbor’s dog, Wilfred, now appears to him as a foul-mouthed Australian in an obvious dog suit!  The dog, while selfish and worldly, serves as a helpful guide and mentor to the often clueless human.

This isn’t a show for kids, with drug use portrayed and the humor frequently raunchy.  That having been said, however, the show has surreal and existential overtones, and mixes shock and hilarity with the absurd.  We were asked during the previous season to “embrace the mystery” of Wilfred’s existence, and it was unclear as to whether the dog-person actually existed, was a projected manifestation of Ryan’s animal impulses, or if the human was simply insane and Wilfred a hallucination or a medication effect.   Some answers may be revealed in the upcoming season, one promo for which is a spoof of the classic spaghetti sequence from Lady and the Tramp!