– – With Stride gum packing long-lasting flavor, management has to take strong measures to get consumers to spit out their gum wad, take a new chew, and so grease the economic wheels. They have devised ingenious ways of doing just that; past commercials have depicted rams butting customers, wrestlers squeezing the gum out of them, and German folk dancers slapping them chew-free. Now, an even heavier hitter has been recruited; the legendary Yeti!
This isn’t your father’s abominable snowman, mind you, although he certainly is cool! This Yeti enters a marketing meeting wearing a headband and earphones, and delivers a gut punch to one manager, physically forcing him to expel his gum. A voiceover warns, “Spit it out. Or Yeti will find you.”
Stride Whitemint gum is licensed by gold medalist snowboarder Shaun White, although I’d much rather meet the Yeti…
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– – As a member of a species sometimes referred to as “the feline canine,” I don’t take violence 
– – He’s a portly poochie, the St. Bernard-Australian Shepherd mix who we first see unable to fit through the pet door at his home. Like Rocky before him, this dog changes things around by training hard if unconventionally, running up and down stairs, dragging weights around, hitting a treadmill, and even swimming laps at his Pasadena home. 
FOXSYLVANIA 
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