There are advantages to being a cybernetic organism. In addition to being extremely cool, it’s awfully easy to exercise when your lower body machine components are those of a motorcycle; just roll onto a treadmill, and you’re off to the races! You can even multi-task while you’re on a roll by reading a book. That’s right, our Progressive motaur isn’t just a pretty face getting his laps in, he’s improving his mind! We can all learn from this…
In our latest Progressive commercial, as our motaur hums along, he’s approached by a gym rat who tries to remind our man-machine that there’s a thirty-minute limit on the treadmill. “Tell that to the rain,” counters our motorcycle/man in a fashion which reminded me of Arnold Schwarzenegger’s “Tell it to the hand” line from Terminator 2. Would you care to argue with a cyborg? No, I didn’t think so. Our motaur sets the treadmill faster several times during the commercial, and calmly continues both his reading and his ride…
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