FOXSYLVANIA

 – – With Stride gum packing long-lasting flavor, management has to take strong measures to get consumers to spit out their gum wad, take a new chew, and so grease the economic wheels.  They have devised ingenious ways of doing just that; past commercials have depicted rams butting customers, wrestlers squeezing the gum out of them, and German folk dancers slapping them chew-free.  Now, an even heavier hitter has been recruited; the legendary Yeti!

This isn’t your father’s abominable snowman, mind you, although he certainly is cool!  This Yeti enters a marketing meeting wearing a headband and earphones, and delivers a gut punch to one manager, physically forcing him to expel his gum.  A voiceover warns, “Spit it out.  Or Yeti will find you.”

Stride Whitemint gum is licensed by gold medalist snowboarder Shaun White, although I’d much rather meet the Yeti…