Posted tagged ‘Mr. Peanut death commercial’

“Mr. Peanut” Dies…Or Did He?!

January 27, 2020

Many of us know geriatric nuts, but Mr. Peanut was one of a kind…I mean, how many anthropomorphic peanuts do you know?!  The brand icon, whose full name was Bartholomew Richard Fitzgerald-Smythe, is a strange candidate for a staged death, being more recognizable than his host brand Planters.  He’s anchored the brand for over a century, and is instantly recognizable by his top hat, cane, monocle, and spats.– How many people do you know who wear spats?

In a recent commercial, Mr. Peanut is riding in the Nutmobile (what else?) with Matt Walsh and Wesley Snipes when they swerve to avoid hitting an armadillo, and their distinctive ride careens over a cliff, leaving the trio hanging in a comic book situation from a branch that is slowly cracking, too weak to support their combined weight.  Mr. Peanut, perceiving their dire predicament, sacrifices himself for his friends, voluntarily loosening his hold to drop from the great height onto the Nutmobile, which explodes.  It appears to be a tragic but noble death…or have we jumped (or dropped) to conclusions?

The “funeral” of Mr. Peanut is to be aired as a Super Bowl commercial spot, at which time many questions will be answered about the fate of the “ruthless capitalist” who sold his own people!  Will he germinate when placed into the ground, to come back in some new incarnation…or perhaps be replaced by his daughter, Ms. Peanut?  Inquiring minds want to know…

(Tip o’ the pen to Carycomic!)