
The iconic KFC founder and spokesman Colonel Sanders has enjoyed a lively if bizarre post-mortem career, melding into Robocop, being portrayed by Reba McEntire, and even tripping the light fantastic with Mrs.Butterworth. Now the Colonel has morphed once again to be portrayed by Chester Cheetah, retaining the original’s trademark white suit, beard, and tie. Frankly, this spokes-cat wears the garb well!
And so it comes to pass that Cheetos mascot Chester Cheetah becomes Colonel Chester to mark the launch of a new Cheetos Sandwich, even skateboarding in his commercial outing. The popular anthropomorphic mascot is but the latest in a kind of rotating spokesperson concept for the franchise. Time will tell if he continues to be “dangerously cheesy…“

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