Posted tagged ‘Grandson with dog collar’

DirecTV’s “Grandson With A Dog Collar”

February 21, 2012

– – Some people regard this commercial as hilarious while others regard it as an ad full of stereotypes and prejudice.  It’s DirecTV’s “Don’t Have A Grandson With A Dog Collar” ad which like  others for the same company takes us through a chain of events sequence illustrating the consequences of making a bad or wrong decision.  In this one, it seems that if your cable is on the fritz, you get frustrated.  When you get frustrated, your daughter imitates.  When your daughter imitates, she gets thrown out of school.  When your daughter gets thrown out of school, she meets “undesirables” (-shown hanging out in a video game room, gasp!).  When she meets undesirables, your daughter ties the knot with undesirables.  And when your daughter ties the knot with undesirables, you get a grandson with a dog collar!  Don’t have a grandson with a dog collar, we are admonished…get rid of cable, and upgrade to DirecTV!

Now dog collars themselves are worn by a variety of different types, including actual canines as well as some goths, heavy metal fans, sado-masochists, and furries.  It’s a personal decision and a personal statement that doesn’t mean that the wearer is bound for a life of crime, or that social deviance is inherently bad.- – No, I don’t wear one, but I’m I’m fine with it if you do…and I can see how some people of alternative life styles might be offended by this commercial.

On the other hand, the expression on the face of the painfully straight grandfather as he sits at the end of the commercial  holding his dog-collar wearing grandson is priceless!  It’s a fish out of water scene that might be a scenario for a sitcom…


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