Kia’s “Robo Dog” Commercial…

Many of us have seen Kia’s “Robo Dog” commercial that premiered during the Super Bowl. The dog itself is incredibly cute and appealing, unless you stare for too long into it’s camera eyes, which look like they could draw you in. We’ve likely too seen robotic dogs actually developed, although most of these are more uncanny and borderline creepy than cute, lacking such embellishments as a distinct head. These dogs look like they’ve been engineered by Skynet to hunt out the human resistance…

The successor to the Kia Soul hamsters, Robo Dog represents the EV6 line, and we first see him sitting forlornly in an electronics store. Seeing an EV6, the robotic dog escapes the store and goes in pursuit of the vehicle and it’s driver, navigating remarkably well until it leaps off a building and runs out of battery charge…

Rather than shattering into pieces on the hard surface beneath, Robo Dog inexplicably survives the plunge, and is recharged back to life by the Kia owner, who adopts the ersatz canine we then see happily in the car…happy ending!

Bonnie Tyler’s memorable “Total Eclipse of the Heart” provides the sound track for the commercial, which reminds us to Live Fully Charged. I’m still glad to be a biological unit, thank you…🦊

Explore posts in the same categories: advertising, anthropomorphic, biomechanical, commercials, furry, furry commercials, television

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2 Comments on “Kia’s “Robo Dog” Commercial…”

  1. carycomic Says:

    Re: EV-6. They have to change that alphanumeric designation. It’s much too close to EV-9D9. The droid who tortured other droids for Jabba the Hut!

    Liked by 1 person


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