Flodilocks and the Three Bears…


– – Flo of Progressive Insurance is a bit of a fantasy female herself, so she seems strangely at home in a fairy tale such as Goldilocks and the Three Bears.  While meandering as a uniformed insurance clerk in a magical storybook forest, Goldilocks/Flodilocks comes upon a cottage, entering it to find sitting on the kitchen table not three bowls of porridge, but rather three boxed insurance policies!  We really expect this kind of thing from Flo, who lives, sleeps, eats, and drinks insurance…and outside of these commercials, insurance is dreadfully boring stuff, to say nothing of the back-breaking expense of it. Buying insurance is as much fun as paying taxes.   But I digress…anyhow, checking out the boxed insurance policies, the intrepid Flodilocks finds one having lots of coverage, another one having little coverage, and the third one just right !

Just then Flodilocks notices that three anthropomorphic bears are sitting in the nearby family room, and they are staring at her! Things then become more surreal, for the Papa Bear voices, “Hi, yeah we love visitors! That’s why we moved to a secluded house in the middle of the wilderness.” Flo doesn’t quite know what to do with this bit of information, so the video freeze frames on this last scene, and we zoom out as the storybook page turns…

One may basically write their own ending here. – – Do the bears have sinister intent, and devour Flodilocks? Or my preference and darker still, would Flodilocks best the bears in hand-to-hand combat, and devour them?  End scene of Flo patting a very full belly, and fade to black.  The best fairy tales play out in the mind, after all, and can be rather scary…


Explore posts in the same categories: absurdities, animals, anthropomorphic, Brilliant but twisted, furry commercials, television

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2 Comments on “Flodilocks and the Three Bears…”

  1. carycomic Says:

    Personally, I’d rather they be depicted as all four sitting on a Hawaiian beach during a luau…with Bigmouth Maxwell as the main course.


    • vulpesffb Says:

      Since Flo works for Progressive and Maxwell for Geico, the former company would probably like your idea, even if PETA wouldn’t…


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